Bitetone
Bitetone
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Presenting the Best Sounds from Greater China
Presenting the Best Sounds from Greater China
Starting out in 2010 as a music webzine focused on independent bands from Hong Kong, Taiwan, and Mainland China, Bitetone became a reputable source for the best music coming from the Greater China region. Over the years, the site has been cited and recognized in a wide range of publications and platforms such as: Flipboard, South China Morning Post, Hong Kong Economic Journal, RTHK, etc.
Starting out in 2010 as a music webzine focused on independent bands from Hong Kong, Taiwan, and Mainland China, Bitetone became a reputable source for the best music coming from the Greater China region. Over the years, the site has been cited and recognized in a wide range of publications and platforms such as: Flipboard, South China Morning Post, Hong Kong Economic Journal, RTHK, etc.
Music Connects Brands and People
Music Connects Brands and People
Growing beyond a media platform, we eventually added a specialized boutique agency arm providing marketing, curation, production, sonic branding services. We worked with brands and organizations interested in finding new ways to connect with their customers and audiences through music.
Growing beyond a media platform, we eventually added a specialized boutique agency arm providing marketing, curation, production, sonic branding services. We worked with brands and organizations interested in finding new ways to connect with their customers and audiences through music.
We Signed a Band
We Signed a Band
Along the way we signed Chock Ma 戳麻, a band playing music that fit somewhere between post-rock and heavy metal. By blending Chinese instruments and Eastern sensibilities with gritty guitar tones and thunderous drums, we like to believe they represented the East meets West energy of Hong Kong beautifully. Sadly the band decided to call it quits in 2015.
Along the way we signed Chock Ma 戳麻, a band playing music that fit somewhere between post-rock and heavy metal. By blending Chinese instruments and Eastern sensibilities with gritty guitar tones and thunderous drums, we like to believe they represented the East meets West energy of Hong Kong beautifully. Sadly the band decided to call it quits in 2015.
Looking Ahead
Looking Ahead
In the midst of dynamic changes in the music and media landscape, we've carefully considered our position and what we bring to the table. And, well, it looks like we're starting to make some headway. Stay tuned for more updates!
In the midst of dynamic changes in the music and media landscape, we've carefully considered our position and what we bring to the table. And, well, it looks like we're starting to make some headway. Stay tuned for more updates!
Ear Up Music 搶耳音樂
Ear Up Music 搶耳音樂
Bringing Hong Kong indie music to the Global Stage
Bringing Hong Kong indie music to the Global Stage
Working together with the HKGov and the Renaissance Foundation, a non profit cultural organization, I co-founded the Ear Up Music program in 2016. A government funded global music initiative to nurture Hong Kong indie bands and musicians and connect them with the global music stage. To date the program has helped over 100+ bands and groups presenting their music at showcase festivals around the world ranging from Zandari Festa (Seoul), Noise Pop (San Francisco), Sound of Munich Now (Munich), Primavera Pro (Barcelona), Focus Wales (U.K.), BreakOut West (Canada), and more.
Working together with the HKGov and the Renaissance Foundation, a non profit cultural organization, I co-founded the Ear Up Music program in 2016. A government funded global music initiative to nurture Hong Kong indie bands and musicians and connect them with the global music stage. To date the program has helped over 100+ bands and groups presenting their music at showcase festivals around the world ranging from Zandari Festa (Seoul), Noise Pop (San Francisco), Sound of Munich Now (Munich), Primavera Pro (Barcelona), Focus Wales (U.K.), BreakOut West (Canada), and more.
From ideation, funding, to execution, I led the team to bring to deliver a music industry focused program encompassing workshops, forums, networking events, showcases, 1,000+ pax concerts, and performances at global music festivals.
From ideation, funding, to execution, I led the team to bring to deliver a music industry focused program encompassing workshops, forums, networking events, showcases, 1,000+ pax concerts, and performances at global music festivals.
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